Arc de sol.
Arc de Sol is a unique furniture store in Saudi Arabia. We created the brand name through our naming strategy, which means one-of-a kind, design concept, development, storyboard, motion design, brand guidelines, web design, and UX writing for the website.
We generated the Brand Name: We implemented a strategic naming strategy to create the brand name "Arc de sol." This name reflects the unique and one-of-a-kind pieces of the furniture store, capturing its essence and positioning it as a distinctive brand.
Design Concept and Development: Our team worked on developing a design concept that aligns with the brand's identity and values. This process involved brainstorming, ideation, and creating visual representations of the brand's aesthetics, style, and overall vibe.
Brand Guidelines: We established brand guidelines that provide a clear framework for maintaining consistency across all brand touchpoints. These guidelines outline the appropriate usage of the brand name, logo, colors, typography, and other visual elements. They serve as a reference for anyone working with the Arc de sol brand, ensuring a cohesive and unified brand identity.
Web Design and UX Writing: Our team designed the Arc de sol website, focusing on user experience (UX) to create an intuitive and visually appealing online platform. This involved selecting appropriate layouts, navigation structures, and visual elements to enhance usability. Additionally, Our team crafted compelling and persuasive UX writing to effectively communicate the brand's message and offerings to website visitors.
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